Wengler

New Study Findings: Bavarian Companies Caught Between the Need to Innovate and Economic Pressure

As part of its city lecture series, the university invites you to its next public event at its Kronach campus. In a presentation titled “Bavarian Companies: Balancing the Demand for Innovation and Economic Pressure,” Stefan Wengler from the Institute for Information Systems (iisys) will present the key findings of the “Bayern Innovativ 2026” market study, which was conducted by the European Management Institute e.V. at Hof University of Applied Sciences on behalf of Bayern Innovativ. [more]

published: 04.11.2026

European Management Institute celebrates its 20th birthday: AI as a creative problem solver

The European Management Institute e.V. (EMI) at Hof University of Applied Sciences celebrated its 20th birthday with a festive event on the premises of the Institute for Information Systems (iisys). Founded in 2004 by professors from Hof University of Applied Sciences and companies, the institute has since promoted science and research, training and further education and is also committed to international cooperation. [more]

published: 14.10.2024

Hilti & KSB: Experience international benchmark companies up close

In the middle of the year, students on the Master's degree course in Marketing Management had the opportunity to take part in an excursion to two well-known Business-2-Business companies as part of the "Capital Goods Marketing and Technical Sales" course led by Prof. Dr. Stefan Wengler: Their path leads to KSB in Pegnitz and Hilti in Nuremberg. [more]

published: 07.10.2024